I coach people in building online businesses and I have found that almost everyone has a common belief. If they build a website and do a little work on it (add some pictures), they will get rich! This is a total misunderstanding. Whether you build a brick and mortar business or an online business, success will be entirely up to you!
For some reason, many people have come to believe that if they build a website, that money will come rolling into their bank account. That is a myth. Building a website is like building an ice water stand in the middle of the Sahara Desert. How many people will accidentally stumble by your stand and buy a glass of ice water that they desperately want? Not very many people because no one will know that you have an ice water stand nor will they be able to find it.
There are literally hundreds of thousands or probably millions of websites worldwide. How will someone that doesn’t know you find your ice water stand? What will make people want to find your business? If people knew where your ice water stand was located why would they want to buy ice water from you? As far as the consumer is concerned, you could be a scammer! Read “Cyber Crime and Online Scams-Both Are On the Rise” So, why should someone give you their time or money?
The questions that I mentioned above are the questions that every business owner must answer. Not only do you have to answer those questions but also find a way to make your product solve the customers’ needs, look attractive, and make the customer want to buy from you. This is the marketing and advertising that an entrepreneur must learn in order to become successful. There are no shortcuts or quick access to success. You have to put in the time and work to learn ALL the things that you don’t know and then implement the knowledge that you’ve gained.
MARKETING AND ADVERTISING
Marketing and Advertising are the main features of getting your website exposed to the public. Now with that said, not all of the public wants your product(s) or service(s) so much more targeted marketing and advertising must be learned and implemented to attract the crowd that is interested in what you are selling. The next question is Why should they TRUST YOU and your store/brand? They don’t know you, your company, or your brand! This is where consistent interaction will gain the customers’ confidence over time. A continuous dialogue with your audience is where trust is earned. Blogging or a newsletter put out by you on a consistent basis, whether it be daily or weekly, is how the consumer gets to know and trust you.
BECOMING AN ONLINE ENTREPRENEUR
Due to COVID-19, it doesn’t seem practical to open a brick and mortar business because chances are that not much foot traffic will be entering your establishment. This is a driving reason why many people are becoming Internet Entrepreneurs. If a person is willing to do the work, becoming an Online Entrepreneur is fascinating and has many many benefits, read the article Becoming An Online Entrepreneur. A few of the benefits of building an online business are:
- Working from home
- Creating the income that you desire
- Tax benefits
- Having the time and freedom to do what you want to do when you want to do it
So, if you are tired of having an income ceiling, or not having time nor freedom to do the things that you want to do, you can take the time and build a long term sustainable business that will provide you with want you desire from life. If you are not aware of the options available check out this one Build An Online Business Today!
HOW LONG WILL IT TAKE TO MAKE MONEY
How long will it take to make money is a fair and reasonable question? No one knows how long it will take you to start earning income from your company. That question is for you and only you to answer. The real question is how much time and effort are you willing to give in order to create/build your business? Your success is entirely up to you! Like most things worthwhile in life, the more you put in the more you will get out, and the sooner it will happen. You cannot be lackadaisical about building a business. Three Ps to building a business:
- Positive Mindset
Applying the 3 Ps and you are almost guaranteed to gain success.
There is no time frame on how long it will take for anyone to be successful. With time, patience, and a lot of work, success is guaranteed. There is much to learn when building any business. Very few people create a website and strike it rich within a few weeks or months. If you are in financial dire straights getting a job would be more beneficial and build your business as a side hustle. The bottom line is that time takes time but building a long term sustainable online business is worth the time, effort, and definitely the reward. Until next week; be safe, healthy, and prosperous.